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Case study

YES BANK has incorporated the Ethos of Responsible Banking that addresses climate change

YES Bank’s Responsible Banking strategy is driven at the highest level by the Board, including the Managing Director & CEO, who review and approve the Bank’s policies and programs in CSR and sustainable development. The aim is to integrate sustainability imperatives in business strategies, approaches and targets.
Key points
  • To establish Responsible Banking as one of the key pillars of growth for YES BANK, it was definitely necessary to have strong leadership to percolate the strategy throughout the organization.
  • Implementation is possible and would turn beneficial, only when achieved through a multi-stakeholder approach. Strengthening the current base of actions before moving to parallel strategies is key to having a sustained strategy